The 31-day launch
How your clinic gets built
One launch protocol: typically 31 days to go-live. Six parallel workstreams, a dedicated PM, and Friday Slack updates. You and we both sign the launch checklist before the clinic goes live.
What you are building
A fully online telehealth clinic — not an in-person practice
Telehealth is healthcare delivered remotely. Patients complete intake online, consult with a licensed provider by video or asynchronous review, and receive medication shipped to their home. There is no brick-and-mortar location, no waiting room, and no in-person visits.
Remote from end to end
Your clinic operates entirely online. Marketing, intake, clinical review, billing, refills, and support all run through your website, funnels, and patient portal — not a physical office.
Licensed providers, compliant fulfillment
When a patient qualifies, a licensed provider in their state approves treatment. Prescriptions route to a partner pharmacy and ship directly to the patient. You own the business; clinical care is delivered through the provider network we configure.
Monthly subscription for every product
Each medication program you launch sells to the end customer on a monthly recurring subscription — typically one recurring charge that covers the consult, medication, and ongoing care. That recurring revenue is the economic model behind every funnel we build for you.
Foundations
Your legal entity (new or existing if it fits telehealth branding and company name), LegitScript application, payment processor applications in your name, and brand direction. The regulated items with the longest external timelines start on day one.
Build
Website, branding, marketing channels, three medication funnels ready to sell, HIPAA-compliant portal configuration with our portal partner, provider network assignment across all 50 states, and pharmacy routing, all standing up inside your ownership.
Integration & QA
Real end-to-end test transactions through every system: funnels, quiz logic, consult booking, doctor→pharmacy→patient portal flow, and both payment processors.
Launch & go-live
A signed launch checklist with three signatures, ours, our founder's, and yours, plus your operating manual. The clinic goes live under your ownership with three medications ready to sell. Nothing waits on a "transfer."
After go-live
Monthly one-on-one Slack support. À la carte services after.
The launch build includes monthly one-on-one Slack support while you turn acquisition on. Ad spend is yours from day one, paid directly to Meta and the platforms. Media buying, customer service, remarketing, and email/SMS are optional monthly services from our Continued Services list.
Included in the build
Entity setup, LegitScript, dual processors, brand, website, three medication funnels, provider network, pharmacy routing, ad creative package, operating manual, signed launch checklist, and monthly one-on-one Slack support after go-live.
À la carte after launch
Client acquisition, customer service, lead remarketing, and email/SMS — published monthly rates on our Continued Services PDF. Turn on what you want, month to month on thirty days notice.
The six workstreams
What's happening in parallel
A. Legal entity
Entity formation or verification, EIN, registered agent, and business banking, guided step-by-step if you're starting from zero.
B. LegitScript certification
Application package, all required policy documents customized to your brand, submission, and weekly status management until issued.
C. Brand, website & funnels
Brand package with revision round, full website, and three medication funnels built on our highest-converting architecture.
D. Backend portal
Your clinic's HIPAA-compliant instance: intake forms per medication, e-prescription routing, provider network, and pharmacy connection.
E. Payment processing
Applications to two vendors using our approval playbook, underwriting management, and live tested transactions on both before launch.
F. Ad creative package
Best-performing creatives for your medication categories, customized to your brand, with a recorded deployment walkthrough.
What we need from you
Your side of the clock
Launch is measured in active days, typically about 31 to go-live. When we're waiting on you, the clock pauses, and resumes the day we receive what's needed. Here's everything you're responsible for.
Day 1
Day 1
Completed intake questionnaire and supporting documents so we can open legal, certification, and processor workstreams without delay.
Day 6
Day 6
Brand direction approval so website, funnels, and creative can move from concept into production.
Day 14
Day 14
Medication selection locked in: three build medications plus your primary acquisition medication.
Ongoing
Ongoing
Fast turnaround keeps active launch days moving. When we are waiting on you, the launch clock pauses and resumes the day we receive what is needed.
