The 90-day build
How your clinic gets built
Six parallel workstreams run against one 90-day clock. Your PM posts a progress update in your private Slack channel every Friday: done this week, next week, and anything we're waiting on from you.
Foundations
Legal entity formation, LegitScript application, payment processor applications, and brand direction. The regulated items with the longest external timelines start on day one.
Build
Website, three medication funnels, HIPAA-compliant portal configuration, provider network assignment across all 50 states, and pharmacy routing.
Integration & QA
Real end-to-end test transactions through every system: funnels, quiz logic, consult booking, doctor→pharmacy→patient portal flow, and both payment processors.
Launch & handoff
A signed launch checklist with three signatures, ours, our founder's, and yours, plus full credential transfer and your operating manual.
The six workstreams
What's happening in parallel
A. Legal entity
Entity formation or verification, EIN, registered agent, and business banking, guided step-by-step if you're starting from zero.
B. LegitScript certification
Application package, all required policy documents customized to your brand, submission, and weekly status management until issued.
C. Brand, website & funnels
Brand package with revision round, full website, and three medication funnels built on our highest-converting architecture.
D. Backend portal
Your clinic's HIPAA-compliant instance: intake forms per medication, e-prescription routing, provider network, and pharmacy connection.
E. Payment processing
Applications to two vendors using our approval playbook, underwriting management, and live tested transactions on both before launch.
F. Ad creative package
Best-performing creatives for your medication categories, customized to your brand, with a recorded deployment walkthrough.
What we need from you
Your side of the clock
The 90 days are measured in active build days. When we're waiting on you, the clock pauses, and resumes the day we receive what's needed. Here's everything you're responsible for.
Day 5
Day 5
Completed intake questionnaire and supporting documents so we can open legal, certification, and processor workstreams without delay.
Day 7
Day 7
Medication selection locked in: three build medications plus your guarantee medication.
Day 14
Day 14
Brand direction approval so website, funnels, and creative can move from concept into production.
Ongoing
Ongoing
Fast turnaround keeps active build days moving. When we are waiting on you, the 90-day clock pauses and resumes the day we receive what is needed.
